Vuk slova menja

Line from a news item on B92 regarding the decision by Apple computers to recall the Sony batteries on its iBook and PowerBook computers:

"Baterije su povučene iz Eplovih računara Ajbuk G4 i Pauer buk G4."

Now, with all respect to Vuk and the formulation everybody knows, which commands "Пиши као што говориш и читај како је написано" (apparently, it is not original to him), I still say: "Epl?" "Ajbuk?"